Partnership:

Xbox Series X and Gamers Outreach

Description:

Microsoft Xbox teamed with charity Gamers Outreach along with Dwayne "The Rock" Johnson on a giveaway promotion surrounding the XBOX SERIES X.

The partnership consisted of Microsoft Xbox working with Gamers Outreach and The Rock to donate special edition XBOX SERIES X consoles to children's hospitals nationwide. Microsft created 20 Rock XBOX SERIES X consoles which The Rock then delivered to hospitals where Gamers Outreach created portable gaming kiosks. 

Partnership Opportunity:
Xbox Series X/Gaming & Esports
Company:
Microsoft Xbox
Partner/Category:
Gamers Outreach /Non-Profit Organizations
Timing:
November 4th Quarter 2020
Target:
Male
Female
Tweens
Teens
Adults
Promotional Elements:
Branded Content
Premiums / Giveaways
Media Elements:
Mobile
Online
Social Media
Influencers / Brand Ambassadors
Created On:
2020-11-30
Last Modified on:
2020-11-13
Companies Involved
Microsoft Xbox
Tuck

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