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Beth B.

Sr. Manager, Licensing and Partnerships
Kellogg Company

Kellogg Company
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Business Category:

Brand/CPG

Location

Michigan

Bio

Sr. Manager of Licensing & Partnerships at the WK Kellogg Co  Beth has been with WK Kellogg Co for 25 years and currently manages all inbound and outbound licensing partnerships for WK Kellogg Co cereal brands in North America, Caribbean, and Canada. Popular and well-known cereal brands such as Frosted Flakes, Froot Loops, Apple Jacks, Special K, Raisin Bran, Kashi and Bear Naked. 


Originally from Dallas, Texas. Resides in Battle Creek.

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Work History

She has a robust background in the areas of R&D, Marketing Innovation and Brand Marketing.

Responsibilities

Sr. Manager of Integrated Promotions at the Kellogg Company. Beth has been with Kellogg Company for 22 years and currently manages strategic partnerships, licensed properties, and activating integrated promotional programs for the Snacks Division at Kellogg.

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