Opportunity:

Back to School

US Marketer:

Boys & Girls Clubs of America

Type:
Non-Profit/Non-Profit Organizations
US Release Date:
Annual
Target:
Male
Female
Family
Teens
Tweens
Kids (6-11)
Preschool

Description

Boys & Girls Clubs of
America has exciting
back-to-school opportunities to
engage your consumers and employees, including our Raise Your Hand
campaign. Every year, as kids head back to the classroom, we partner with national brands
including Coca Cola, Lilly Pulitzer, Major League Baseball, NASCAR, Family
Dollar and more to drive impact and ROI.

By partnering with Boys
& Girls Clubs of America, one
of the leading youth development organizations in the United States, you
attain national reach with local impact through more than 5,000 Clubs
across the country! Raise Your
Hand and be a part of this amazing back-to-school opportunity.

Back to School
Partners are recognized in the following channels:

  • PSA’s
  • Digital Marketing
  • Earned and Owned Media
  • Social Media
  • and more!

Additional Comments

Campaign opportunities can include:
  • Cause marketing
  • Point-of-sale activation (round-up/PIN pad donations, etc.)
  • Commercial co-venture (portion of sales, etc.)
  • Licensing
  • Donation match partner
  • Employee giving campaigns
  • Employee volunteerism
  • Content marketing (action-driven social media campaigns, etc.)
  About Boys & Girls Clubs of America: For 160 years, Boys & Girls Clubs of America (BGCA.org) has provided a safe place for kids and teens to learn and grow. Clubs offer caring adult mentors, fun and friendship, and high-impact youth development programs daily during critical non-school hours. Boys & Girls Clubs programming promotes academic success, good character and leadership, and healthy lifestyles. More than 5,000 Clubs serve over 3.3 million young people through Club membership and community outreach. Clubs are located in cities, towns, public housing and on Native lands throughout the country, and serve military families in BGCA-affiliated Youth Centers on U.S. military installations worldwide. National headquarters are located in Atlanta. Connect with Chad Hartman chartman@bgca.org
Created On:
2023-08-03
Last Modified on:
2025-04-25

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