Description

BBC Playback unlocks BBC’s unrivaled catalogue of 90s and 00s shows, brands, and iconography for today’s audiences. Nostalgic titles include EastEnders, Only Fools and Horses, Top of the Pops, Pride and Prejudice, and Tomorrow’s World, alongside iconic BBC brand assets like Ceefax, Testcard, and BBC1.

The property has 100K YouTube subscribers, 27K Instagram followers, and 32K TikTok followers, skewing heavily Millennial (up to 64% on Instagram) with a growing Gen Z audience.

25/26 highlights include an exclusive Selfridges collection live in store and online through AW25, an influencer activation at BBC Radio 2 in the Park 2025, and multiple product ranges launched through the BBC Shop, with more in development.

Upcoming anniversary moments include The Office, Two Pints of Lager and a Packet of Crisps, and Changing Rooms in 2026, plus Radio 6 Music, Top Gear’s 50th, and the Wimbledon BBC partnership’s 100th in 2027.

Licensing opportunities are available across products, apparel, and live events.