Sunday, November 2nd | 5:00pm – 10:00pm

5:00 PM – West End Ceremonial Dance (Danza Azteca Kalpoli Atlachinoli) & Blessing

5:15 PM – Parade to the Merry Go-Round Building

6:30 PM – Ballet Folklorico

7:30 PM – Mariachi

8:00 PM – Live Music

5:00-9:00 PM – Arts & Crafts for Kids

5:00-10:00 PM – Traditional Food, Car Show & Artisan Market

Guests will experience several art installations and live performances like ballet folklorico by Grupo La Rosa by Maria A. Villalobos & Parents, and be serenaded by a Mariachi group during this celebration. The event of reflection and remembrance will start with a blessing at the far West End of the Pier, face painting hosted by our partner Northgate Market, followed by a vibrant and colorful procession led by Aztec dancers from the west end to the Merry Go-Round building. We encourage you to dress up in your favorite Día de los Muertos fashion to take part in our community walking procession. Honor a loved one who has passed and participate in this year’s communal altar by contributing your own personal photograph.*

We are honored to welcome Ambassador Carlos González Gutiérrez, Consul General of Mexico in Los Angeles, as our guest speaker at the Pier’s Día de los Muertos celebration on Saturday, November 2, 2024, at 5:00 PM. Ambassador González Gutiérrez, a career diplomat with over three decades of experience, will share reflections on the significance of this cherished tradition for Mexican communities in the United States. Join us as he speaks to the beauty and cultural importance of Día de los Muertos in honoring those we remember.

Be sure to stop by Soda Jerks to grab a cup of hot chocolate and Mariasol for some incredible tamales to enjoy during the two-day celebration.

*We encourage participants to use copies of photographs rather than originals, frames will not be provided. Individuals are responsible for removing their frame(s) at the end of the celebration. SMPC is not liable for any damages that may occur.