US Marketer:
Ubisoft
Type:
Entertainment/Gaming & Esports
US Release Date:
Ongoing
Target:
Male
Female
Family
Adults 55+
Adults 45-54
Adults 35-44
Adults 25-34
Adults 18-24
Teens
Tweens
Kids (6-11)
Female
Family
Adults 55+
Adults 45-54
Adults 35-44
Adults 25-34
Adults 18-24
Teens
Tweens
Kids (6-11)
Description
RABBIDS, also known as RAVING RABBIDS, is a multimedia franchise developed and published by Ubisoft. It originated as a spin-off video game from the RAYMAN video game series, 2006’s RAYMAN RAVING RABBIDS.
Additional Comments
- Theme, comedy, adventure
- Target: kids & family
- 23M video games sold WW
- 8M downloads on mobile WW
- Awareness (6-45 y.o.) France 95%, China 43%
- An animated television series on air in 110 countries WW
- Top 5 children's show on Netflix
- New game 2022: Mario + The Lapins Cretins: Sparks of Hope
- Facebook - 1.6M
- Twitter - 13.5M
- Instagram - 13.5M
- YouTube - 1B+
- Past Partnerships:
- Chefclub - video had 9M views, 40K engagment
- unicef - Rabbids got involved in kids' rights
Created On:
2022-11-15
Last Modified on:
2025-03-28
Website and Social Media
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People Involved (1)
Bruna S
Director, Global Brand Partnerships
Ubisoft 
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