Opportunity:

Unicorn Academy

US Marketer:

Spin Master

Type:
Entertainment Streaming
US Release Date:
Current
Target:
Female
Kids (6-11)
Family

Description

When peaceful Unicorn Island, the epicenter of magic in the entire world, is threatened by the return of a villain named Ravenzella and the powerful forces of grim magic, the students of UNICORN ACADEMY and their magical unicorns must rise up to protect it.

Additional Comments

Unicorn Academy is an original fantasy adventure animated CGI series

Launched globally on Netflix – November 2, 2023

  • +190 countries/30+ languages
  • 4 content drops over 3 years
    • Nov 2023: The initial drop will include (1) 72-minute movie special plus (8) 22-minute episodes
    • July/Fall 2024: A special plus (9) episodes plus
      • Launching of Spin Master Toy Range (in English-speaking countries plus France, Germany, Nordics)
      • Global Digital Game from Spin Master Digital division
      • Some Core CP
    • Two Specials including the holiday movie in 2025
  • A multi-million-dollar marketing campaign, YouTube shortform series (26 original episodes), Roblox, Social, effort begins in August ’23 in USA
  • The series is inspired by a New York Times best-selling chapter book series from Nosy crow UK

Target Audience: Girls 5-11

Created On:
2023-04-12
Last Modified on:
2024-03-28

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