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Opportunity:

DELILAH

US Marketer:

Type

Brand / Music

US Release Date:

Current

Description

The top-rated show features Delilah's distinctive blend of story-telling, sympathetic listening and encouragement - all scored with adult contemporary music. Often referred to as the "Oprah of Radio," Delilah attracts millions of listeners on more than 150 radio stations, making her the most-listened-to woman on radio in the U.S.

Delilah says her show is a "safety zone where listeners take off their armor, slip into a 'Mr. Rogers' cardigan, sit around the electronic hearth and share their secrets.” She adds that her audience is "just like me and the two women working on the show, who were once listeners. We are single parents who work hard to strike a balance between family and work life. We also enjoy our friendships and remember to laugh as much as possible."

Additional Comments

DELILAH REACHES 4.6 MILLION LISTENERS EACH WEEK. On Air MF7p12a (5 hours) Day Specific Dominant Format: AC/Adult Hits 134 Affiliates 91.6% US Coverage Weekly Reach (A25-54): 2.3 million 44% Male/56% Female (Based on A25-54) ONLINE Delilah.com Page Views: 40,000 Affiliate network also available Social Twitter followers: 0 Facebook likes: 1,462,000 Sources: On-air: Nielsen: Fall 2016 ; Digital: Facebook.com: June 2017; Twitter.com: June 2017; Omniture.com: June 2017

Opportunity Website and Social Media

Created On:

Apr 4, 2017

Last Modified on:

Aug 16, 2021

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