Description:
TV Guide partnered with Elvis Presley Enterprises with an ''All Shook Up Rebel Sweepstakes''. A special 4 cover edition of TV Guide featured ELVIS PRESLEY on May 8, 2005. The special edition issue included 4 pictures of ELVIS PRESLEY during his career and a mini CD with a recording of a never-before released Young and Beautiful song from Jailhouse Rock. To generate interest on the special edition, TV Guide launched a sweepstakes which offered one grand prize winner two tickets to see the broadway production ''All Shook Up''. The prize included hotel accomodations and dinner. Other prizes included copies of the broadway CD. Consumers entered the sweepstakes by visiting TVguide.com. The sweepstakes ran from the initial launch of the special TV Guide edition on May 8, 2005 and ended May 24, 2005.
Partnership Opportunity:
ELVIS PRESLEY/Financial & Insurance
Partner/Category:
TV Guide /Publishing
Timing:
May 2nd Quarter 2005
Target:
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2018-09-28
Companies Involved
Were you involved in this partnership?
Click this button to tag yourself on this partnership.
I worked on this program
(add to your profile)


Chat