Six Flags partnered with Sony Pictures Entertainment in 2010  to support the worldwide release of The Karate Kid. Six Flags and Karate kids fans alike were invited to bring their best moves to participating Six Flags theme parks to compete in The Karate Kid Challenge. Contestants were competing for a chance to attend the movie's premiere and host a private screening for their friends. After the competition, videos of the top ten winning teams performances were posted online where the public could vote for their favorite team. The top three teams chosen by the public, were the lucky winners. Promotion elements included ride domination and support through Six Flags Media Networks, including Six Flags TV, digital billboards, out-of-home signage and online support at sixflags.com.