Partnership:

French's and Dough Doughnuts

Description:

French's teamed up with Dough Doughnuts to bring the world Limited Edition Mustard Donuts, which they offered for free online (shipping nationwide) and at Dough locations in New York City on Saturday, August 6 (National Mustard Day), while supplies lasted.

The NYC-based artisanal doughnut maker’s French’s-infused Mustard Donuts combined “the beloved flavor of French’s Classic Yellow Mustard with Dough’s signature brioche recipe, allowing mustard lovers to wake up and taste the tang.”

The doughnuts, which came two to a bold, pop-art-evocative box, brought a condiment-happy twist to Dough’s classic glazed doughnut — coating it with a bright, sunshine-yellow sweet and savory mustard icing and topping the whole shebang with a yellow mustard cake crumble.

Partnership Opportunity:
French's /CPG
Partner/Category:
Dough Doughnuts /Dining
Timing:
August 2022
Target:
Male
Female
Teens
Family
Adults 18-24
Adults 25-34
Adults 35-44
Adults 45-54
Adults 55+
Adults
Promotional Elements:
Discount / Special Offer / Promo Code
In-Store / Retail
On Pack
Premiums / Giveaways
Media Elements:
Micro site
Online
Product Giveaways
Social Media
Created On:
2022-09-01
Last Modified on:
2022-09-07
Companies Involved
Tuck

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