Partnership:

Alice Through the Looking Glass and HSN

Description:

HSN and Walt Disney Studios teamed up for the theatrical release of ALICE THROUGH THE LOOKING GLASS with an exclusive collection of movie-inspired fashion, jewlery, home, culinary and beauty items available for purchase online and on the HSN TV Channel. The "network event" aired on HSN May 23 - 26, 2016, featuring exclusive access, designer interviews and collection showcase. The partnership was promoted on HSN's homepage and social media channels.

Partnership Opportunity:
Alice Through the Looking Glass/Theatrical
Company:
The Walt Disney Studios
Partner/Category:
HSN /Retail
Timing:
May 2nd Quarter 2016
Target:
Female
Tweens
Teens
Adults
Promotional Elements:
Branded Content
Media Elements:
Online
Social Media
Created On:
2020-11-30
Last Modified on:
2016-06-21
Companies Involved
Tuck

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