Partnership:

AppleTV+'s LUCK and Main Event Entertainment

Description:

Main Event Entertainment, Inc., one of the fastest growing family entertainment brands, partnered with Skydance Animation on a number of in-center "LUCK"-themed offerings that included free game play, lucky birthday upgrades, exclusive merch and movie inspired Shirley Temples in support of Apple Original Films' "LUCK," which debuted August 5 on Apple TV+.  

Main Event guests had a chance to experience aspects of "LUCK" firsthand with lucky in-center promotions at their local Main Event center. Main Event gave out, at random, $1-$1,000 in free game play with every purchase of a Fun Card package of $25 or more. Main Event birthday party goers also received a lucky upgrade to any birthday party booked between August 10 and October 4, 2022.

Building off the success of Main Event's crowd favorite Shirley Temples, the brand released two new character-themed flavors, the Unicorn Shirley and the Black Cat Shirley. Both drinks included delicious green and purple candy toppings. Main Event was the only place where you could try these character-inspired Shirley's for a limited time.

Partnership Opportunity:
AppleTV+'s LUCK/Streaming
Partner/Category:
Main Event Entertainment /Live Entertainment
Timing:
July 2022
Target:
Male
Female
Preschool
Kids (6-11)
Tweens
Family
Promotional Elements:
Discount / Special Offer / Promo Code
Event / Activation / Experiential
In-Store / Retail
Premiums / Giveaways
Media Elements:
Online
Social Media
Created On:
2022-07-25
Last Modified on:
2022-07-26
Companies Involved
Tuck

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