Partnership:

AQUAMAN and Cold Stone Creamery

Description:
Warner Bros. Pictures teamed with Cold Stone Creamery to celebrate the theatrical release of AQUAMAN. Leading up to the film's release in theaters, Cold Stone featured two character-themed offerings that included a new ocean-inspired ice-cream flavor--blue belvet cake--that featured prominently in an ice-cream dish and shake.

AQUAMAN's Blue Velvet Brownie Creation featured the new blue velvet cake ice cream and added brownie pieces, chocolate chips and edible glitter. AQUAMAN's Blue Velvet Shake used the blue velvet cake ice cream and added yellow cake and was garnished with whipped topping and edible glitter.

Partnership Opportunity:
AQUAMAN/Theatrical
Company:
Warner Bros. Pictures
Partner/Category:
Cold Stone Creamery /Dining
Timing:
December 4th Quarter 2018
Target:
Male
Female
Tweens
Teens
Family
Adults
Promotional Elements:
Licensed Product
Branded Content
In-Store / Retail
Media Elements:
Mobile
Online
Social Media
Created On:
2020-11-30
Last Modified on:
2018-12-13
Companies Involved
Tuck

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