Partnership:

Association of Zoos & Aquariums | Saving Animals From Extinction and Stonyfield Farm, Inc.

Description:
Stonyfield YoKids Organic, in partnership with the Association of Zoos & Aquariums and Saving Animals From Extinction (SAFE) offered consumers the chance to win a trip to South Africa. To participate, users had to submit an online entry form between August 1, 2017 and December 31, 2017. One grand prize winner received airfare and hotel accommodations for a nine-night stay in South Africa for four people. The trip prize package included three nights in Cape Town, three nights at the Lions Sands Game Reserve, and three nights at the Madikwe Game Reserve, as well as a day visit to an African penguin colony, four days of safari activities and $500 spending money.
Partnership Opportunity:
Association of Zoos & Aquariums | Saving Animals From Extinction/Non-Profit Organizations
Partner/Category:
Stonyfield Farm, Inc. /CPG
Timing:
August 3rd Quarter 2017
Target:
Male
Female
Kids (6-11)
Tweens
Family
Promotional Elements:
Branded Content
Premiums / Giveaways
On Pack
Contest / Sweepstakes
Media Elements:
Email
Micro site
Mobile
Online
Social Media
Created On:
2020-11-30
Last Modified on:
2018-08-24
Companies Involved
Tuck

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