Description:
Babe Wine partnered with Ryan Porter's Candier brand to create scented candles themed to Babe's partnership with the NFL.
The partnership created three scented candles designed to evoke stadiums. These three scents were Hashtag Field Goals, Jockstrap and $18 Nachos.
The candles could be purchased individually or in a bundle for $69.
Partnership Opportunity:
Babe/Beverages
Partner/Category:
Ryan Porter's Candier /Fashion
Timing:
September 3rd Quarter 2020
Target:
Male
Female
Tweens
Teens
Adults
Female
Tweens
Teens
Adults
Promotional Elements:
Licensed Product
Branded Content
Branded Content
Media Elements:
Mobile
Online
Online
Created On:
2020-11-30
Last Modified on:
2020-09-09
Companies Involved
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