Partnership:

BEWITCHED and Cendant Hotel Group

Description:
Cendant Hotel Group and Sony Pictures Entertainment partnered to promote the film, BEWITCHED. Consumers who checked into TripRewards affiliated hotels in the United States and Canada received a BEWITCHED movie-themed coupon booklet as part of the loyalty program''s "Stay A Spell" promotion. The coupon booklet included a free rental car upgrade, and discounts on shopping, entertainment, and more. During the promotional period, TripRewards members had a chance to enter a sweepstakes for daily and month prizes, which included a gas card valued at $100 or one million TripRewards points. The TripRewards membership is free and available online at www.triprewards.com or by visiting any Super 8, Ramada, Howard Johnson, Knights Inn, Wingate Inn, or AmeriHost Inn.
Partnership Opportunity:
BEWITCHED/Theatrical
Company:
Sony Pictures Entertainment
Partner/Category:
Cendant Hotel Group /Travel
Timing:
June 2nd Quarter 2005
Target:
Family
Adults
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2005-06-13
Companies Involved
Sony Pictures Entertainment
Sony Pictures Entertainment
Tuck

Were you involved in this partnership?

Click this button to tag yourself on this partnership.

I worked on this program


(add to your profile)
Chat Marketing Partnerships Chat Marketing Partnerships Chat

If you're having issues logging in, click here to contact us.

You have used of 5 free views remaining for the week...

...please or create a free profile to see more.