Description:
20th Century Fox Filmed Entertainment teamed with Hot Topic to promote the theatrical release of BOHEMIAN RHAPSODY. In celebration of the film, Hot Topic created custom movie-branded T-shirts available for purchase online or at Hot Topic stores nationwide. Hot Topic promoted the shirts and the film across their social media channels, and c offered gifts with purchase, like collectible enamel pins, while supplies lasted.
Partnership Opportunity:
Company:
20th Century Fox Filmed Entertainment
Partner/Category:
Hot Topic /Retail
Timing:
November 4th Quarter 2018
Target:
Male
Female
Teens
Adults
Female
Teens
Adults
Promotional Elements:
Licensed Product
Branded Content
Collectible
Premiums / Giveaways
In-Store / Retail
Branded Content
Collectible
Premiums / Giveaways
In-Store / Retail
Media Elements:
Online
Signage
Social Media
Signage
Social Media
Created On:
2020-11-30
Last Modified on:
2018-11-02
Companies Involved
20th Century Fox Filmed Entertainment
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