Partnership:

BRAVE and Visit Scotland

Description:

Walt Disney Studios teamed up with Visit Scotland for the theatrical release of BRAVE. Visit Scotland created an entire page of their website dedicated to the BRAVE Competition, chances to plan a trip to Scotland and BRAVE content. The competition offered participants a chance to win a trip to Scotland, where the film is set. Visit Scotland’s website had a BRAVE theme featuring facts about Scotland and itineraries to use when planning a trip to Scotland. The competition began May 28, 2012. BRAVE released in theaters June 22, 2012. http://www.visitscotland.com/brave/

Partnership Opportunity:
BRAVE/Theatrical
Company:
The Walt Disney Studios
Partner/Category:
Visit Scotland /Travel
Timing:
June 2nd Quarter 2011
Target:
Male
Female
Family
Adults
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2018-12-18
Companies Involved
Tuck

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