Description:
Brewing Goodwill and Community with Mutual Rescue & Dutch Bros CoffeeMutual Rescue identified and recruited ten animal shelters in targeted geographies to drive awareness and consumer traffic to Dutch Bros drive-thru locations, where pet lovers could enjoy pup cups with their own dogs or shelter dogs through their local Doggy Day Out program. Dutch Bros' remarkable $100K contribution ($10K for each shelter) directly funded the lifesaving work these local organizations do to support the communities of Dutch Bros' staff and customers.
The initiative not only fueled goodwill and brand visibility through shelter social amplification, but also showcased Dutch Bros' unwavering commitment to strengthening communities and enriching the lives of both people and animals.
Partnership Opportunity:
Brewing Goodwill and Community: Mutual Rescue/Non-Profit Organizations
Company:
Partner/Category:
Dutch Bros Coffee /Beverages
Timing:
2022
Target:
Male
Female
Family
Adults
Adults 55+
Adults 45-54
Adults 35-44
Adults 25-34
Adults 18-24
Female
Family
Adults
Adults 55+
Adults 45-54
Adults 35-44
Adults 25-34
Adults 18-24
Promotional Elements:
In-Store / Retail
Other
Other
Media Elements:
Social Media
Sponsorship
Sponsorship
Created On:
2025-10-01
Last Modified on:
2025-10-01
Companies Involved
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