Description:
Jive Label Group partnered with Clear Channel Communications, Inc. to promote the release of BRITNEY SPEAR? album FEMME FATALE. Listeners of Clear Channel Radio stations nationwide submitted entries through the station? Facebook page to win the chance to meet BRITNEY SPEARS on the set of her upcoming video shoot. All contest entrants also received exclusive access to a mix of tracks from FEMME FATALE and photos from the album? cover shoot. The promotion ran Q1, 2011 ahead of the album? release on March 29.
Partnership Opportunity:
BRITNEY SPEARS/Music
Company:
Sony Music
Partner/Category:
Clear Channel Communities /Radio
Timing:
March 1st Quarter 2011
Target:
Male
Female
Teens
Adults 18-24
Adults 25-34
Adults
Female
Teens
Adults 18-24
Adults 25-34
Adults
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2011-03-31
Companies Involved
Sony Music
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