Description:
bubly sparkling water partnered with LGBTQ+ elder advocacy nonprofit SAGE for a holiday promotion in New York City.The partnership consisted of bubly teaming with SAGE as part of its overall #DragForAllFlavors campaign. bubly and SAGE created content featuring local NYC LGBTQ+ seniors along with 11 drag performers. These performers came together to deliver their take on the traditional holiday advent calendar.
Partnership Opportunity:
bubly/Beverages
Company:
Bubly
Partner/Category:
SAGE /Non-Profit Organizations
Timing:
December 4th Quarter 2020
Target:
Male
Female
Adults
Teens
Female
Adults
Teens
Promotional Elements:
Branded Content
Event / Activation / Experiential
Event / Activation / Experiential
Media Elements:
Influencers / Brand Ambassadors
Mobile
Online
Social Media
Mobile
Online
Social Media
Created On:
2020-12-07
Last Modified on:
2025-04-25
Companies Involved
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