Description:
Disney-Pixar teamed up with Band-Aid to promote the theatrical release of CARS 2. The partnership featured new Band-Aid Brand Adhesive Bandages decorated with characters from CARS 2.
Partnership Opportunity:
CARS 2/Theatrical
Company:
Partner/Category:
Band-Aid /Health & Beauty
Timing:
June 2nd Quarter 2011
Target:
Male
Kids (6-11)
Tweens
Kids (6-11)
Tweens
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2018-12-18
Companies Involved
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