Partnership:

CARS and Yoplait

Description:
Disney and Go-GURT teamed up to promote the theatrical release of CARS. Specially marked packages of Go-GURT Yogurt, Yoplait, and Smoothie 4-Packs were themed to the film. Coupons were available to save $0.75 off the purchase of these packages.
Partnership Opportunity:
CARS/Theatrical
Company:
The Walt Disney Studios
Partner/Category:
Yoplait /CPG
Timing:
June 2nd Quarter 2006
Target:
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2006-11-14
Companies Involved
Tuck

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