Partnership:

Hallmark Media and Ford

Description:
Hallmark Channel and Ford teamed up to promote the television series CHESAPEAKE SHORES with a sweepstakes. As part of their "Ford Warriors in Pink" association, the “Good Days at the Shore” giveaway offered fans the chance to win a Grand Prize consisting of a 2017 Ford Edge sport utility vehicle with custom Ford Warriors in Pink graphics. Additionally, one lucky runner-up winner could enter to win a five-day getaway to Chesapeake City, MD, including airfare and hotel accommodations.

To participate, fans submitted an online entry form on Hallmark Channel’s website from August 2 – October 9, 2017.

Partnership Opportunity:
/Television
Company:
Hallmark Media
Partner/Category:
Ford /Automotive
Timing:
August 3rd Quarter 2017
Target:
Female
Promotional Elements:
Branded Content
Contest / Sweepstakes
Media Elements:
Email
Micro site
Online
Social Media
Created On:
2020-11-30
Last Modified on:
2017-08-23
Companies Involved
Tuck

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