Description:
Columbia Pictures teamed up with Cost Plus World Market to promote the theatrical release of CHRISTMAS WITH THE KRANKS, in theaters Nov. 24. The "Get Kranking! Knock off Your Holiday Shopping in 12 Minutes" sweepstakes offered a grand prize 12-minute shopping spree at local Cost Plus World Markets with value limited to $1,200. Grand prize winners also received a stocking stuffer pack including a cap, t-shirt and CHRISTMAS WITH THE KRANKS CD soundtrack. Twelve first prizes winners received a $100 gift card from Cost Plus World Market and a stocking stuffer pack. Consumers could register to win online at costplus.com.
Partnership Opportunity:
CHRISTMAS WITH THE KRANKS/Theatrical
Company:
Sony Pictures Entertainment
Partner/Category:
Cost Plus World Market /Retail
Timing:
November 4th Quarter 2004
Target:
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2018-04-06
Companies Involved
Sony Pictures Entertainment
Cost Plus World Market
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