Partnership:

CHRISTMAS WITH THE KRANKS and Sports Authority

Description:

Columbia Pictures and Sports Authority partnered to offer the "Bust Holiday Boardom" sweepstakes, promoting the theatrical release of CHRISTMAS WITH THE KRANKS. The grand prize winner received a $1,500 gift certificate from Sports Authority, a Sony Cyber-shot Digital T-1 camera and a CHRISTMAS WITH THE KRANKS stocking stuffer pack including a cap, t-shirt and CD soundtrack. Five first prizes included a $25 gift certificate from Sports Authority and a stocking stuffer pack. The sweepstakes ran November 1-30, 2004.

Partnership Opportunity:
CHRISTMAS WITH THE KRANKS/Theatrical
Company:
Sony Pictures Entertainment
Partner/Category:
Sports Authority /Retail
Timing:
November 4th Quarter 2004
Target:
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2014-09-05
Companies Involved
Sony Pictures Entertainment
Tuck

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