Description:
Buena Vista Pictures, HarperCollins Publishing and various social networking sites have teamed up to promote THE CHRONICLES OF NARNIA: PRINCE CASPIAN. Publisher HarperCollins has launched an integrated campaign to “Read It before You See It,” using viral marketing and social media to encourage readers to pick up the text before they pick up tickets.
Partnership Opportunity:
CHRONICLES OF NARNIA: PRINCE CASPIAN/Theatrical
Company:
Partner/Category:
HarperCollins /Television
Timing:
May 2nd Quarter
Target:
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2025-04-25
Companies Involved
Were you involved in this partnership?
Click this button to tag yourself on this partnership.
I worked on this program
(add to your profile)
Chat
