Partnership:

Cold Stone Creamery and PEEPS

Description:

Cold Stone Creamery partnered with Peeps for new flavored ice cream the spring of 2022. 


The new Peeps-flavor featured Marshmallow-y flavored ice cream mixed with Whipped Topping and Blue Sugar Crystals. The creation was also topped with a Yellow Peeps Marshmallow Chick. Cold Stone had the new ice cream in a shake variety, so fans can sip the ice cream creation that will also came topped with a yellow Peep.


Both creations were available at Cold Stone locations everywhere from April 1st until May 10, 2022.

Partnership Opportunity:
Cold Stone Creamery/Dining
Partner/Category:
PEEPS /CPG
Timing:
2nd Quarter 2022
Target:
Male
Female
Preschool
Kids (6-11)
Tweens
Teens
Family
Adults 18-24
Adults 25-34
Adults 35-44
Adults 45-54
Adults 55+
Adults
Promotional Elements:
In-Store / Retail
Media Elements:
Online
Social Media
Created On:
2022-04-07
Last Modified on:
2022-04-08
Companies Involved
Tuck

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