Description:
The Hallmark Channel's COUNTDOWN TO CHRISTMAS teamed with the Trans-Siberian Orchestra for the "Light Up The Holidays" Sweepstakes. The contest, which ran from July 8, 2016 to September 2, 2016, required contestants to submit an entry form on the hallmark.com sweepstakes homepage. One (1) Grand Prize winner received a professionally-installed outdoor lighting package synchronized to Trans-Siberian Orchestra music at his/her home.
Partnership Opportunity:
Countdown to Christmas/Television
Company:
Partner/Category:
Trans-Siberian Orchestra /Attractions
Timing:
July 3rd Quarter 2016
Target:
Male
Female
Family
Adults 18-24
Adults
Female
Family
Adults 18-24
Adults
Promotional Elements:
Contest / Sweepstakes
Media Elements:
Micro site
Online
Social Media
Online
Social Media
Created On:
2020-11-30
Last Modified on:
2018-10-01
Companies Involved
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