Partnership:

Warner Bros. Pictures and VisitSingapore.com

Description:
Warner Bros. Pictures teamed with Singapore Tourism Board's VisitSingapore.com to promote the theatrical release of CRAZY RICH ASIANS. With the movie focusing on the lives of wealthy Singapore residents, the partnership, dubbed "Crazy Rich Adventures in Singapore," featured many prominent locations throughout the film.


Singapore Tourism worked with the production team to showcase landmarks, such as Merlion Park, Marina Bay, Marina Bay Sands Skypark, CHIJMES Hall and the Colonial Club. VisitSingapore.com promoted the movie and provided a visitor's guide of the best Singapore has to offer.

Partnership Opportunity:
/Theatrical
Company:
Warner Bros. Pictures
Partner/Category:
VisitSingapore.com /Travel
Timing:
August 3rd Quarter 2018
Target:
Male
Female
Adults
Promotional Elements:
Branded Content
Other
Media Elements:
Blogs
Online
Social Media

Website and Social Media

Created On:
2020-11-30
Last Modified on:
2018-08-23
Companies Involved
Tuck

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