Activision partnered with Hollister Co. in celebration of the release of CRASH TEAM RACING NITRO FUELED.
The partnership included Hollister stores in Los Angeles, Chicago and New York hosting a hands-on gaming experience which included Gaming Lounges and PS4 systems that were hooked up to the stores' front video screens.
The three locations also gave away limited-edition CRASH TEAM RACING t-shirts, Pop! Funko characters, and PS4 game downloads with a $100 purchase.
Additionally, the Los Angeles store hosted a Twitch live-stream with streamer Fuslie and actor J.D. Witherspoon.
Fans outside of the three markets were still able to receive a PS4 game download by making a $100 or more purchase at their local store or online.
Female
Kids (6-11)
Tweens
Teens
Family
Adults
Premiums / Giveaways
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Social Media
Celebrity Appearance / Endorsement
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