Partnership:

Disney+ and Urban Stems

Description:

Streaming platform Disney+ partnered with flower deliverer Urban Stems to promote the official nationwide launch of the Disney+ streaming service by encourage Urban Stems shoppers to "Double Up With Disney+."


The partnership with Urban Stems, part of Disney+'s overarching "Plus Up Your Day" campaign, consisted of Disney+ collaborating with Urban Stems to offer discounted flower bouquets with the use of a promo code.


Coinciding with the launch of Disney+, Urban Stems shoppers could use the promo code "DISNEYPLUS" at checkout to claim the discount. The promotion made all Urban Stems double bouquets available for the price of a single bouquet on November 12, 2020.

Partnership Opportunity:
Disney+/Streaming
Partner/Category:
Urban Stems /CPG
Timing:
November 4th Quarter 2019
Target:
Male
Female
Teens
Family
Adults
Promotional Elements:
Discount / Special Offer / Promo Code
Discount / Special Offer / Promo Code
Media Elements:
Mobile
Online
Signage
Social Media
Created On:
2020-11-30
Last Modified on:
2020-02-04
Companies Involved
Tuck

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