Disney-Pixar teamed up with Kellogg's for the special offer of Bendin Friends. Bendin Friends consisted of four sets of Disney and Disney-Pixar characters; Classic Disney Set, Disney-Pixar Monsters, Inc. Set, Disney`s The Lion King Set, and Disney-Pixar Toy Story 2 Set. Each set included four characters. To receive a set, consumers mailed 4 Fun Seals, or UPC Proof of Purchase coupons, along with the completed order form inside the box of Keebler and Kellogg's specially-marked packages. No shipping and handling was required. Supported by FSI and on-pack.