Partnership:

DIVERGENT and Sephora

Description:

Sephora and Summit Entertainment got together to promote the release of DIVERGENT. For a limited time, fans could buy branded make-up and nail care packages that sported colors and tones inspired by the film. 

Partnership Opportunity:
DIVERGENT/Theatrical
Company:
Summit Entertainment
Partner/Category:
Sephora /Health & Beauty
Timing:
March 2nd Quarter 2014
Target:
Female
Tweens
Teens
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2015-06-06
Companies Involved
Summit Entertainment
Tuck

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