Partnership:

DOCTOR STRANGE and Huawei Honor 8

Description:

To support the theatrical release of DOCTOR STRANGE, Marvel Entertainment and Huawei developed a partnership around Huawei's cell phone brand, Honor.  The latest Honor phone, the Honor 8, is featured prominently in the film as the phone used by main characters like Dr. Strange himself. 

In addition, fans could like a post on the Honor Facebook page and comment with how an #Honor8 would let them reimagine reality for a chance to win an all-expenses paid trip for two to the Science of the Marvel Cinematic Universe event in Los Angeles. Huawei also sponsored an activation at the world premiere where guests on the carpet could take selfies of themselves inside the Sanctum Sanctorum

The program was promoted on the Honor website as well as on their social media channels.

Partnership Opportunity:
DOCTOR STRANGE/Theatrical
Company:
Marvel Entertainment
Partner/Category:
Huawei Honor 8 /Communications
Timing:
October 4th Quarter 2016
Target:
Male
Adults
Promotional Elements:
Contest / Sweepstakes
Media Elements:
Email
Product Placement
Social Media
Created On:
2020-11-30
Last Modified on:
2018-08-27
Companies Involved
Marvel Entertainment
Tuck

Were you involved in this partnership?

Click this button to tag yourself on this partnership.

I worked on this program


(add to your profile)
Chat

If you're having issues logging in, click here to contact us.

You have used of 5 free views remaining for the week...

...please or create a free profile to see more.