Description:
UNIVERSAL PICTURES teamed with Sun-maid for the DVD release of THE LORAX. Partner held sweepstakes to win a the grand prize of a home entertainment system. The contest ran from August 8, 2012 through November 8, 2012. Winners will be announced November 22, 2012.
Partnership Opportunity:
DR. SEUSS' THE LORAX/Home Entertainment
Partner/Category:
Sun-Maid /CPG
Timing:
November 4th Quarter 2012
Target:
Male
Female
Preschool
Kids (6-11)
Female
Preschool
Kids (6-11)
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2012-08-23
Companies Involved
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