Partnership:

DR. SEUSS' THE LORAX and U.S. Forest Service

Description:
Universal Pictures teamed up with the U.S. Forest Service for the home video release of THE LORAX. Through the Discover the Forest campaign, the U.S. Forest Service has partnered with the Ad Council and Universal Pictures to launch a series of public service advertisements (PSAs) and educational materials featuring characters from the animated adventure Dr Seuss’ The Lorax. The PSAs and the educational materials aimed to encourage parents, caregivers and their kids to go out to the forest to experience and reconnect with nature. http://www.discovertheforest.org/lorax
Partnership Opportunity:
DR. SEUSS' THE LORAX/Home Entertainment
Partner/Category:
U.S. Forest Service /Non-Profit Organizations
Timing:
August 3rd Quarter 2012
Target:
Male
Female
Preschool
Kids (6-11)
Tweens
Teens
Family
Adults
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2012-09-09
Companies Involved
Tuck

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