DREAMWORKS DVD and Schwan's Consumer Brands


DreamWorks Home Entertainment and Freschetta partnered to promote two DreamWorks Home Entertainment titles: Almost Famous and Old School. Consumers had a chance to win a trip for two to Park City, Utah to watch a well-known independent film festival. The grand prize included a four day three night stay at a hotel, two tickets to four movies, and two ski lift passes. Twenty-five first prizes consisted of a collection of 5 DEAMWORKS DVDs which included Almost Famous and Old School and a coupon for a free Freschetta pizza. Consumers completed the online entry form found online at The sweepstakes began on February 1, 2006 and ended November 17, 2006.

Partnership Opportunity:
DREAMWORKS DVD/Home Entertainment
DreamWorks Animation
Schwan's Consumer Brands /CPG
February 1st Quarter 2006
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