Partnership:

Fantastic Beasts and Natural History Museum

Description:

Warner Bros. Partnered with the UK's Natural History Musuem as well as the BBC for a promotion celebrating the world of FANTASTIC BEASTS.


The promotion consisted of an hour-long documentary, narrated by Stephen Fry, that aired on the BBC that explored connections between Warner Bros.' FANTASTIC BEASTS mythical creatures and real animals that have inhabited Earth.


The documentary, featured the Natural History Museum’s exhibition, titled FANTASTIC BEASTS: The Wonder Of Nature, which opened in Spring 2020. The documentary took viewers into the exhibit and drew parallels between creatures such as the extinct wooly rhino and the Erumpent, a magical beast from the world of FANTASTIC BEASTS and Harry Potter.

Partnership Opportunity:
Fantastic Beasts/Theatrical
Company:
Warner Bros. Pictures
Partner/Category:
Natural History Museum /Non-Profit Organizations
Timing:
February 1st Quarter 2020
Target:
Male
Female
Tweens
Teens
Family
Adults 25-34
Adults
Promotional Elements:
Licensed Product
Branded Content
Media Elements:
Mobile
Online
Signage
Social Media
TV Spot
Other
Influencers / Brand Ambassadors
Created On:
2020-11-30
Last Modified on:
2020-04-08
Companies Involved
Tuck

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