Partnership:

FANTASTIC BEASTS: THE CRIMES OF GRINDELWALD and Harper Collins

Description:
Warner Bros. partnered with Harper Collins to release a range of products that tie-in with the theatrical release of FANTASTIC BEASTS: THE CRIMES OF GRINDELWALD. In partnership with Warner Bros Consumer Products, Harper Collins released a series of adult print books, including Lights, Camera, Magic! by Ian Nathan and Eddie Redmayne, which told the story of how the new film was made, and The Magical Adventure Colouring Book. The promotion also comprised Movie-making News by Jody Revenson, which was inspired by the newspapers in the films and revealed untold stories from the making of the first film; The Archive of Magic by Signe Bergstrom and Jude Law, featuring information about the props used in the films; and The Art of Fantastic Beasts: The Crimes of Grindelwald by Dermot Power and Stuart Craig, which illustrated the design process by revealing concept sketches, card models of the sets and storyboards.
Partnership Opportunity:
FANTASTIC BEASTS: THE CRIMES OF GRINDELWALD/Theatrical
Company:
Warner Bros. Consumer Products
Partner/Category:
Harper Collins /Publishing
Timing:
November 4th Quarter 2018
Target:
Male
Female
Teens
Adults
Promotional Elements:
Licensed Product
Branded Content
In-Store / Retail
On Pack
Media Elements:
Mobile
Online
Signage
Social Media
Created On:
2020-11-30
Last Modified on:
2018-11-19
Companies Involved
Warner Bros. Consumer Products
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