Partnership:

Garnier and Great Barrier Reef Foundation

Description:

Garnier and the Great Barrier Reef Foundation announced a multi-year partnership to support the survival of the world’s largest coral reef system.

The partnership will see the L’Oreal-owned brand help to restore damaged areas of the reef through coral planting. The brand aimed to help disperse up to 500,000 baby corals during the 2023 spawning season.

The Plant A Coral campaign were exclusively available at all Coles stores nationally.

Partnership Opportunity:
Garnier/Health & Beauty
Partner/Category:
Great Barrier Reef Foundation /Non-Profit Organizations
Timing:
October 4th Quarter 2023
Target:
Male
Female
Kids (6-11)
Tweens
Teens
Family
Adults 18-24
Adults 25-34
Adults 35-44
Adults 45-54
Adults
Promotional Elements:
Branded Content
Event / Activation / Experiential
In-Store / Retail
Media Elements:
Mobile
Online
Sponsorship
Created On:
2023-10-13
Last Modified on:
2023-10-17
Companies Involved
Tuck

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