Gillette Venus, a P&G brand, teamed with Vera Bradley for a grooming and fashion collaboration.
The partnership created The Vera Bradley + Venus collection which incorporated Vera Bradley's design into Gillette Venus' products.
The partnership allowed Gillette Veus razors to feature handles decorated with Vera Bradley print. The Vera Bradley designs were also extended to disposable razors and cartridges with the brand's most advanced razor technology.
The entire Vera Bradley + Venus collection included Vera Bradley + Venus Designer Razor Handle + 2 Razor Blade Refills, Vera Bradley + Venus Extra Smooth Swirl Razor Blades - 4CT or 6CT, Vera Bradley + Venus Designer Disposable Razors - 3CT and Vera Bradley + Venus Blushed Bloom Shaving Cream – 6oz.
The collection was available online and retailed at Target.
Adults
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In-Store / Retail
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