Description:
Marvel Entertainment and Yoplait partnered to celebrate the release of GUARDIANS OF THE GALAXY VOL. 2. The partnership featured a TV and digital spot that promoted film-branded GoGurt products as well as an iconic line from the movie.
Partnership Opportunity:
Company:
Marvel Studios
Partner/Category:
Yoplait /CPG
Timing:
April 2nd Quarter 2017
Target:
Male
Female
Kids (6-11)
Family
Female
Kids (6-11)
Family
Promotional Elements:
Branded Content
Media Elements:
Social Media
TV Spot
TV Spot
Created On:
2020-11-30
Last Modified on:
2017-06-02
Companies Involved
Marvel Studios
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