Partnership:

GUINNESS WORLD RECORDS and Sonic Drive In

Description:
From the tallest dog to the largest cheesecake, SONIC®, America`s Drive-in® is sharing some of the world`s craziest record-breaking feats this November with its consumers. In partnership with Creative Consumer Concepts and Guinness World Records®, SONIC is launching the SONIC® Edition: Guinness World Records book collection as part of a Wacky Pack Kids` Meal. The collection includes four books: Wacky Records, Transportation and Travel, Amazing Animals and Sports. The books are not only fun and share crazy accomplishments; they promote literacy and parent-child interaction.
Partnership Opportunity:
GUINNESS WORLD RECORDS/Financial & Insurance
Company:
Guinness World Records
Partner/Category:
Sonic Drive In /Dining
Timing:
November 4th Quarter 2010
Target:
Kids (6-11)
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2018-11-21
Companies Involved
Guinness World Records
Tuck

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