Partnership:

HAPPY FEET and General Mills

Description:
Warner Bros. Pictures and General Mills teamed up to promote the theatrical release of HAPPY FEET. General Mills consumers have many opportunities to win "A Sleepover with the Penguins at Seaworld", through a variety of products.There will be ten Prizes awarded, each prize is a "Sleepover with the Penguins" trip for four to Seaworld Orlando, Florida.Sweepstakes runs January through October 15th 2007.
Partnership Opportunity:
HAPPY FEET/Theatrical
Company:
Warner Bros. Pictures
Partner/Category:
General Mills /CPG
Timing:
January 1st Quarter 2007
Target:
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2007-04-23
Companies Involved
Tuck

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