Partnership:

HOTEL TRANSYLVANIA and General Mills

Description:
Sony Pictures Entertainment teamed up with General Mills for the theatrical release of HOTEL TRANSYLVANIA. General Mills created HOTEL TRANSYLVANIA themed cereal boxes for Honey Nut Cheerios, Trix, Cookie Crisp, and Lucky Charms. Each box was complete with cut-out masks for Halloween. HOTEL TRANSYLVANIA released in theaters September 28, 2012. http://welcometohotelt.com/partners/
Partnership Opportunity:
HOTEL TRANSYLVANIA/Theatrical
Company:
Sony Pictures Entertainment
Partner/Category:
General Mills /CPG
Timing:
September 3rd Quarter 2012
Target:
Male
Female
Preschool
Kids (6-11)
Tweens
Teens
Family
Adults
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2012-09-23
Companies Involved
Sony Pictures Entertainment
Tuck

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