Partnership:

HOW TO BE SINGLE and Bloomingdale's

Description:

Warner Bros. partnered with Bloomingdale's to promote the release of the new film HOW TO BE SINGLE. The sweepstakes was advertised on all store locations within Bloomingdale's website and Eventbrite, with the ask that consumers seek out a sales associate in-store for complete details. The grand prize was a private screening for the winner and their friends of HOW TO BE SINGLE. Consumers could only enter in-store between January 28, 2016 and February 12, 2015; no purchase was necessary to enter. 

Partnership Opportunity:
HOW TO BE SINGLE/Theatrical
Company:
Warner Bros. Pictures
Partner/Category:
Bloomingdale's /Retail
Timing:
1st Quarter 2016
Target:
Female
Teens
Adults 18-24
Adults 25-34
Adults 35-44
Adults
Promotional Elements:
Contest / Sweepstakes
Media Elements:
Created On:
2020-11-30
Last Modified on:
2016-02-09
Companies Involved
Tuck

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