Description:
Warner Bros. Pictures and IESB.net teamed up in promoting the film I AM LEGEND. Contestants were to register online through IESB.net and the winner received a package including: One key ring flashlight, one men’s washed t-shirt, one beanie with embroidered title treatment, one I Am Legend comic book, one messenger bag, two IMAX film gift certificates, one Life Gear ™ Survival Kit.
Partnership Opportunity:
I AM LEGEND/Theatrical
Company:
Partner/Category:
IESB.net /Online
Timing:
December 4th Quarter 2007
Target:
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2007-12-17
Companies Involved
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