Description:
20th Century Fox and Jeep partnered to celebrate the release of Independence Day Resurgence. Jeep vehicles were prominently featured throughout the film and made an appearance on the red carpet at the premiere in Los Angeles. Jeep featured the movie on its official Twitter page, and a TV spot campaign tying Jeep to the film kicked off June 1.
Partnership Opportunity:
Company:
20th Century Fox Filmed Entertainment
Partner/Category:
Jeep /Automotive
Timing:
2nd Quarter 2016
Target:
Male
Female
Adults
Female
Adults
Promotional Elements:
POP Display / End Cap / Shelf-Talker
Media Elements:
Online
Product Placement
Social Media
TV Spot
Product Placement
Social Media
TV Spot
Created On:
2020-11-30
Last Modified on:
2016-07-05
Companies Involved
20th Century Fox Filmed Entertainment
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